What is Gamification?
NOUN   Pronunciation:  \gā-mə-fə-ˈkā-shən\

Definition of gamification
Gamification is the process of using game mechanics and game thinking in non-gaming contexts to engage users and to solve problems.

Gamification is founded in the fundamentals of human psychology and behavioral science, and rests on three primary factors: motivation, ability level and triggers.

Gamification is not about simply rewarding points and badges, but rather understanding and influencing the human behaviors companies want to encourage among their employees and or customers.

Gamification includes a robust set of game mechanics including badges, points, leaderboards, chance, competition, collaboration, knowledge sharing, status, achievement, exploration, teamwork and so much more.
What are some of the top gamification platform providers?
Please see
the Product Selection Tool at www.TechnologyAdvice.com to find software based on your individual needs. Get detailed product information, read user reviews, get software demos and more.
Where can I learn more about gamification?
Congratulations on being an early adopter in this cutting-edge strategy to motivate and engage clients and employees. You are a forerunner to a strategy that is projected to grow to a $2.8 billion dollar industry by 2015.

Organizations that learn how to effectively use gamification to strengthen the intrinsic motivators of their employees have a competitive edge in the marketplace. A well-designed and well-implemented gamification program delivers a measurable ROI, promotes customer engagement and builds brand loyalty.

These resources will help you to continue the development of your knowledge and skills so that you can implement smart gamification.

Gamification Blog: The Gamification Report

Gamification Radio:  Gamification Talk Radio

LIVE Gamification Workshops - see below

FREE eBooks - see below

Gamification Webinars

Can I earn a certification in gamification?
The Senentia TD Professional Gamification Certification is the premier standard in the world for recognition as a gamification specialist for Talent Development Professionals. Holding a Certified Gamification Professional credential demonstrates achievement, competence, credibility and mastery to your employers, clients, colleagues, and professional peers. Learn more at www.sententiagames.com


Get your FREE eBook

World Explorer Maps and Travel Passports

World Explorer Title - Gamification Design Program

Enter your information below to receive a FREE eBook that will take you a journey to explore the beauty, awe, marvels, and dangers of the seven levels of successful gamification.


First Name:
Last Name:
Verify Email:

Get your FREE eBook

Game the System A Learning and Design Adventure

Game the System

Enter your information below to receive a FREE eBook that gives you a proven method to level up your training and development through Gamification "Game the System"


First Name:
Last Name:
Verify Email:



GSummit 2014 San Francisco

The only global event that brings together top experts in engaging design.


A gamification keynote speaker and curriculum designer, Monica Cornetti is ranked as the #1 Gamification Guru in the world by UK based Leaderboarded. She hosts a weekly Gamification Talk Radio program, as well as authored the book Totally Awesome Training Activity Guide: Put Gamification to Work for You. Monica’s niche is non-technical gamification techniques that can be used in the corporate training environment. Recently Monica was featured as a Main Stage Speaker at the GSummit 2014 event. Her take on getting them hooked into gamification through low-tech measurable results is a unique perspective that is not being addressed anywhere else in the industry. 


gold radio microphone

Gamification Talk Radio

With International Gamification Speaker, Designer, and Author Monica Cornetti. Join Monica each week and learn how to Level Up! your customer and employee engagement with cutting-edge gamification strategy. Her platinum level guests include, gamification gurus, platform providers, and end users who will give you tips, tools, and techniques to add immediately to your marketing, HR, & training and development toolbox. Put Gamification to work for you!

Every Saturday at 11:00 a.m. CST

See more info on this week's guest: Gamification Talk Radio NEW Station

OR access a free download of any of our previously aired programs here:  Gamification Talk Radio Schedule

Gamification Clients

Kimberly Clark Logo

United Airlines Logo v2


Gamification Case Studies
Gamification Projects Designed and/or Delivered by EntrepreNow!

"Monica offers you a new way to retain loyalty with your employees or customers. She walks you step by step through the process of implementing Gamification into your company." Alicia White, The Incident Page Network (www.incidentpage.net)



More FREE Gamification Resources


Download FREE White Paper Click Here:  Gamification 101 Whitepaper

 Gamification White Paper Cover

Gamification 101:  Is your Organization Ready for the Gamers?

If your clients or employees were born after 1971... than Gamification is the NEW normal. Are you ready? 


Put Gamification to Work for You
Leverage the power of creativity and motivation through game elements and game mechanics to solve problems,
enhance employee development and improve client engagement.  



Gamification... Wanna play?

A FREE 30-minute Course

Simply defined, gamification uses game mechanics and rewards for non-game applications in order to increase engagement and loyalty. Gamification is an important and powerful new strategy for influencing and motivating people. The good news is that gamification does NOT mean going out and making a computer or a video game, and expecting it to motivate people … it means taking the concepts around games and using them in an authentic way to drive the behavior you want to get.
Are you wondering – "What is gamification – and why should I care??"
In 30-minutes you’ll learn how and why gamification works, in what context it is most effective, and what the limits are to this approach of employee and client engagement.




 Questions?  Please email us at monica@monicacornetti.com or call 972-951-3314.